The Charlotte Area Association of Black Journalists (CAABJ) is an affiliate chapter of the National Association of Black Journalists (NABJ), a nonprofit organization focused on establishing strong ties among African-Americans working in the media and expanding and balancing the media's coverage of the African-American community and experience.

April 20, 2008

CAABJ Shares Media Secrets with the
Charlotte Community

Members of the Charlotte community discovered accessing the media may not be as hard as it seems during the CAABJ annual Accessing the Media workshop.

On April 19, small business owners, public relations specialists and members of local organizations engaged in a lively discussion with area journalists, and learned how they can get their stories told.

CAABJ President Jarvis Holliday guided the two-hour discussion with topics that ranged from building relationships with reporters, to story pitching, to the opportunities online newsrooms and new media offer community members looking to engage the media and the greater Charlotte community.

Panelists included Steve Crump (Reporter, WBTV), Hope Paasch (Regional Editor, The Charlotte Observer), and Joy Scott (New Media Editor, The Shelby Star).

In addition to exclusive tips offered during the session, participants were also given a personal Accessing the Media toolkit that included tips on writing press releases, media management advice, and a media list.

CAABJ would like to thank our panelists, volunteers, the Freedom Regional Library, Harris Teeter, and all participants for making "Secrets to Accessing the Media: How to Get Your Stories Told" a success.

We want to hear from you! Please share with us how the information you received during the "Secrets to Accessing the Media: How to Get Your Stories Told" will benefit you, your organization or your business by leaving a comment on our blog.

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